Fee planning.
Run the Whatnot fee calculator before sourcing so auction starts and BIN prices leave margin.
A seller-focused hub for Whatnot fee math, category data, seller rankings, product demand, and Resellbot Spy workflows.
Active sellers represented in the latest cache.
Shows analyzed for category and seller signals.
$196,092,660 observed revenue.
15,534 observed sales.
Dataset updated through May 20, 2026.
Run the Whatnot fee calculator before sourcing so auction starts and BIN prices leave margin.
Use Whatnot sales data to compare categories, sellers, products, and live-selling revenue signals.
Use Resellbot Spy for deeper Whatnot analytics, seller research, buyer leads, and exports.
These numbers come from the Whatnot marketplace JSON, so the copy updates when the cache updates.
| Signal | Current value | How sellers can use it |
|---|---|---|
| Observed sales | 50,392,187 | Gauge overall live-shopping activity before narrowing by category. |
| Observed revenue | $955,423,143 | Compare revenue depth with seller count and stream volume. |
| Top category | Sports Cards | Study the format and inventory mix behind the biggest demand lane. |
| Top product keyword | Gtd Case Hit | Use product-level demand as a lead, then validate exact comps. |