Whatnot market brief Last 30 days

Top selling products on Whatnot

See top-selling Whatnot product keywords and rising product trends from Resellbot Spy's 30-day live shopping data.

Observed sales 51,172,541
Gross revenue $977,281,705
Active sellers 113,268
Data updated Latest sale Jordan O'Connor
Whatnot product research

Search and sort Whatnot marketplace data

This report ranks Whatnot product keywords from Resellbot Spy data, using 30-day revenue, item count, and trend signals from live shopping sales.

Quick links in this report:

What you'll find in this report:

  • Search: Use the search box to filter the table rows by seller, category, brand, product, or keyword.
  • Sorting: Click sortable column headers to rank the data by revenue, sales volume, price, sellers, streams, or trend.
  • Data-backed takeaways: The commentary below the tables is generated from the same JSON snapshot that powers the rows.

This data covers last 30 days of observed Whatnot activity. The latest sale in this snapshot is from 2026-05-11.

  • Observed sales: 51,172,541
  • Gross revenue: $977,281,705
  • Active sellers: 113,268
  • Streams analyzed: 721,222

Top Selling Products And Keywords On Whatnot

Rank Item / Keyword Revenue Sales Median Price Trend Category
1 Gtd Case Hit $19,691,509 61,452 - -26.31% -
2 Random Team Break $14,638,947 223,750 - 77.86% -
3 Case Topps Chrome $14,579,678 77,101 - -61.06% -
4 Case Hit Floor $13,559,460 44,963 - -19.05% -
5 Sudden Death Auctions $13,085,369 55,348 - 9.12% -
6 Full Case Topps $11,078,522 71,687 - -35.48% -
7 Topps Chrome Basketball $7,928,608 103,123 - -48.24% -
8 Chrome Breakers Delight $7,337,004 24,656 - -82.38% -
9 Case Hit Gtd $6,639,495 10,734 - -34.97% -
10 Topps Chrome Breakers $6,438,607 14,187 - -85.38% -
11 Hit Floor Boxes $6,398,794 29,972 - -16.47% -
12 Topps Chrome Hobby $6,104,720 172,963 - -55.65% -
13 Case Hit 9x $5,820,948 8,235 - 5.44% -
14 Topps Chrome Sapphire $5,430,702 29,401 - 3438.91% -
15 Full Case Break $4,755,565 61,521 - -17.68% -
16 Random Player Break $4,068,068 170,893 - 83.55% -
17 Random Pulls No $3,902,046 267,746 - -9.54% -
18 Topps Chrome Nba $3,752,539 42,049 - -71.87% -
19 Hobby Random Team $3,460,913 59,072 - 85.29% -
20 Half Case Topps $3,283,301 51,700 - -14.6% -
21 Auction Bid Confidence $3,220,281 13,787 - -7.26% -
22 Bid Confidence Fun $3,190,400 12,576 - -7.26% -
23 Topps Chrome Update $3,134,211 97,561 - -80.21% -
24 Luxury Shown Live $3,040,024 7,678 - 15.62% -
25 Delight Full Case $3,000,281 14,253 - -73.34% -
26 Hand No Cancellations $2,849,679 46,545 - 142.14% -
27 Legends Lair Topps $2,789,788 4,115 - 921.05% -
28 Lair Topps Chrome $2,746,776 3,927 - 903.76% -
29 Topps Chrome Delight $2,678,345 12,316 - -89.91% -
30 Topps Chrome Jumbo $2,673,166 29,296 - -62.63% -
31 Break Topps Chrome $2,648,117 67,038 - -62.84% -
32 Rip Till You $2,579,822 75,433 - 53.54% -
33 Till You Hit $2,578,475 75,393 - 53.58% -
34 Screen No Cancellations $2,571,685 37,083 - -18.95% -
35 Slammy Divisional Break $2,556,570 1,464 - 28.82% -
36 Ten Slammy Divisional $2,552,870 1,463 - 29.25% -
37 Nba Topps Chrome $2,544,830 50,098 - -74.84% -
38 Item In Hand $2,500,603 59,712 - 0% -
39 Pulls No Cancels $2,464,867 139,062 - -9.26% -
40 Warehouse No Cancellations $2,435,459 52,386 - -18.18% -
41 Case Hit Guaranteed $2,390,128 10,340 - 12.06% -
42 Sudden Death Singles $2,361,714 117,122 - 30.15% -
43 Breakers Delight Nba $2,210,625 3,752 - -95.52% -
44 Dual Case Topps $2,143,491 4,392 - -80.04% -
45 Case Hit 5k $2,088,247 1,250 - 42.6% -
46 Read Show Notes $2,069,655 147,681 - 40.52% -
47 1x Topps Chrome $2,053,251 59,560 - -35.71% -
48 Pulls No Cancellations $2,042,271 168,090 - -3.1% -
49 Random Character Break $1,972,356 165,001 - -5.48% -
50 Case Hit Live $1,915,394 28,638 - 253.9% -
51 5k 5k Floor $1,906,558 983 - 2.92% -
52 Hobby Break Chase $1,852,967 46,717 - 70.13% -
53 Break Random Team $1,824,325 61,694 - -17.27% -
54 Delight Random Team $1,792,287 7,641 - -52.36% -
55 Topps Chrome Cosmic $1,785,843 35,386 - -84.84% -
56 Invicta Pro Diver $1,746,110 43,842 - -60.26% -
57 Hobby Full Case $1,742,504 28,903 - -2.4% -
58 Prizm Football Hobby $1,735,629 10,062 - 7617.2% -
59 2x Topps Chrome $1,733,889 55,399 - -65.19% -
60 Boxes Random Team $1,719,341 20,180 - 50.5% -
61 Drop No Cancellations $1,700,205 24,274 - 1.56% -
62 Topps Chrome Bk $1,686,811 4,490 - 213.4% -
63 Break Full Case $1,675,707 25,066 - -12.82% -
64 Nike Sb Dunk $1,674,575 7,054 - -24.37% -
65 Shown Screen No $1,665,165 26,818 - -25.87% -
66 Pure Sterling Silver $1,652,112 78,854 - -33.88% -
67 Gtd Ceiling Floor $1,648,131 1,215 - -9.37% -
68 Hit Gtd 5k $1,636,403 780 - -61.6% -
69 Random Team Spin $1,602,801 62,260 - 27.56% -
70 Chrome Hobby Random $1,600,229 64,115 - -47.03% -
71 Player Break List $1,591,484 139,562 - -2.97% -
72 4k 6k Floor $1,575,977 811 - 35.89% -
73 Sapphire Random Team $1,569,629 3,827 - 264.4% -
74 Case Random Team $1,567,162 5,827 - 77.75% -
75 Case Topps Midnight $1,555,716 11,087 - 0% -
Rank Item / Keyword Revenue Sales Median Price Trend Category
1 Psa Random $993,351 805 - 58647.81% -
2 Fotl Optic $753,216 10,401 - 31748.41% -
3 Nba Autos $560,668 1,930 - 24294.01% -
4 Dual Downtown $740,374 14,919 - 24042.77% -
5 Delight Bowman $430,160 2,935 - 17858.76% -
6 Hybrid Random $1,263,812 940 - 17797.89% -
7 Live Prizm $209,242 1,229 - 15711.94% -
8 Eb03 Rtyh $192,296 1,367 - 15626.87% -
9 Topps Midnight $4,902,897 52,260 - 14030.83% -
10 Midnight Nba $1,133,256 5,451 - 13610.09% -
11 Bowman Draft $8,739,617 144,863 - 13075.3% -
12 Phoenix 1x $177,324 465 - 12857.76% -
13 Sapphire Nba $1,581,611 7,692 - 11919.62% -
14 Sapphire Release $689,244 900 - 10266.88% -
15 F1 Chrome $243,718 4,132 - 10107.22% -
16 Topps F1 $160,142 2,258 - 10101.81% -
17 Kaboom Up $159,127 1,477 - 10000.45% -
18 Draft Jumbo $1,585,246 30,732 - 9663.34% -
19 Release Full $403,362 326 - 9452.12% -
20 Year Ever $118,206 342 - 8878.8% -
21 Super Jumbo $1,543,438 21,448 - 8849.24% -
22 We Don $93,363 2,027 - 8734.24% -
23 Draft Pyt $93,781 1,291 - 8521.83% -
24 All Proceeds $215,600 736 - 8325.09% -
25 Case Super $194,207 1,930 - 8251.12% -
26 Banger Drops $304,580 5,517 - 8130.96% -
27 Your Buying $107,227 1,266 - 8099.3% -
28 Proceeds Go $215,187 692 - 7877.57% -
29 Fotl Case $122,275 711 - 7729.62% -
30 Bars Rounds $148,289 563 - 7207.04% -
31 Pyp Pick $150,254 941 - 7198.39% -
32 Fotl Prizm $1,559,047 12,794 - 7178.9% -
33 Select Baseball $223,212 8,309 - 6942.2% -
34 My Inventory $205,719 1,786 - 6930.64% -
35 Nfl Jerseys $305,279 1,108 - 6853.58% -
36 Down Spot $269,846 2,442 - 6633.27% -
37 Nukes Starts $162,838 784 - 6484.65% -
38 Prizm Fotl $4,090,296 30,583 - 6452.04% -
39 South Africa $106,847 1,058 - 6271.64% -
40 Kakawow Marvel $104,900 4,655 - 6239.5% -
41 Honey Pot $67,681 393 - 6124.43% -
42 Autos Lets $70,515 336 - 6068% -
43 Nfl Boxes $166,259 2,168 - 5990.52% -
44 Your Host $172,391 33,342 - 5785.58% -
45 Downtown 5x $86,545 564 - 5604.49% -
46 Whatnot All $93,729 483 - 5560.85% -
47 Rpas Autos $97,323 795 - 5422.33% -
48 Topps Sapphire $894,189 8,939 - 5381.7% -
49 Case Optic $682,384 20,937 - 5378.8% -
50 Draft Super $945,320 15,097 - 5347% -

Related reports:

What product keywords reveal

Gtd Case Hit is the top product-style row with $19.7M in observed revenue from 61.5K sold items. On Whatnot, a keyword can describe a product, a break format, or an auction mechanic.

Fast-moving terms include Psa Random (58648%), Fotl Optic (31748%), Nba Autos (24294%), Dual Downtown (24043%). Use revenue and unit count beside trend percentage so small prior-period baselines do not mislead you.

The best comp check is to separate the keyword from the actual item. If the phrase is driving traffic more than the inventory, it may not translate outside that seller's show.

  • Top revenue keyword: Gtd Case Hit — $19.7M revenue
  • High-ticket keyword: Slammy Divisional Break — $1.7K revenue per item
  • Fastest trend: Psa Random — 58648% velocity gain

High-value keywords

These rows have enough revenue and unit count to deserve a closer look, with stronger revenue per item than the broadest high-volume terms. Treat them as sourcing ideas only after checking comps and show mechanics.

  • Slammy Divisional Break: $2.6M revenue, 1.5K sold, and about $1.7K revenue per item.
  • Ten Slammy Divisional: $2.6M revenue, 1.5K sold, and about $1.7K revenue per item.
  • Case Hit 5k: $2.1M revenue, 1.3K sold, and about $1.7K revenue per item.
  • 5k Floor: $3.6M revenue, 2.2K sold, and about $1.6K revenue per item.
  • Gtd Ceiling Floor: $1.6M revenue, 1.2K sold, and about $1.4K revenue per item.
  • Legends Lair: $4.3M revenue, 5.7K sold, and about $757 revenue per item.
  • Case Hit 9x: $5.8M revenue, 8.2K sold, and about $707 revenue per item.
  • Hit 9x: $5.8M revenue, 8.2K sold, and about $707 revenue per item.

Fast-moving keywords

Trend percentage can overstate small baselines, so use these as watchlist terms rather than automatic sourcing decisions. Check whether the demand is durable enough to support your target margin.

  • Psa Random: 58648% velocity gain with 805 sold items.
  • Fotl Optic: 31748% velocity gain with 10.4K sold items.
  • Nba Autos: 24294% velocity gain with 1.9K sold items.
  • Dual Downtown: 24043% velocity gain with 14.9K sold items.
  • Delight Bowman: 17859% velocity gain with 2.9K sold items.
  • Hybrid Random: 17798% velocity gain with 940 sold items.
  • Live Prizm: 15712% velocity gain with 1.2K sold items.
  • Eb03 Rtyh: 15627% velocity gain with 1.4K sold items.

Many Whatnot keywords describe stream formats, breaks, or promotional mechanics. Validate whether demand belongs to the item itself or to the seller's format.

How to use this report

Use the top product table for proven demand and the trending table for emerging terms. Then compare the matching seller page to see who is driving the volume.

Methodology

This report uses Whatnot sales data observed by Resellbot over last 30 days. The public page uses aggregated rows only: revenue, sales volume, seller counts, price signals, and trend metrics. It does not publish private account data, buyer identities, authentication data, or low-volume personal details.

  • Rows are generated from pre-aggregated Whatnot cache tables and seller benchmark metrics.
  • Opportunity rows are generated from the public category daily summary cache and include only aggregate category market metrics.
  • The public export excludes buyer identities, customer profiles, stream-level buyer details, auth data, and raw scrape payloads.

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