Search and sort Whatnot marketplace data
This report ranks Whatnot sellers by observed 30-day live shopping revenue, with units sold, stream count, average stream revenue, viewer signals, and primary category.
Quick links in this report:
- Search and sort Whatnot marketplace data
- Market angles to act on
- Top Sellers On Whatnot By Revenue
- What the data says
- How to use this report
- Methodology
What you'll find in this report:
- Search: Use the search box to filter sellers, categories, brands, products, or keywords.
- Sorting: Click sortable column headers to rank the data by revenue, sales volume, price, sellers, streams, or trend.
- Cross-section charts: After the tables, use the charts to compare seller volume, price bands, stream cadence, and concentration.
- Seller takeaways: The notes below the tables are built from the same daily JSON snapshot that powers the report.
This data covers last 30 days of observed Whatnot activity. The latest sale in this snapshot is from 2026-06-24.
- Observed sales: 45,753,360
- Gross revenue: $862,898,380
- Active sellers: 78,090
- Streams analyzed: 628,985
Top Sellers On Whatnot By Revenue
| Rank | Seller | Revenue | Sales | Streams | Avg Stream Revenue | Primary Category |
|---|---|---|---|---|---|---|
| 1 | wethehobby | $11,338,563 | 15,414 | 66 | $171,796 | Sports Cards |
| 2 | cardboard47 | $10,597,505 | 16,528 | 120 | $88,313 | Sports Cards |
| 3 | backyardbreaks | $10,313,135 | 14,059 | 115 | $89,679 | Sports Cards |
| 4 | debutsports_ | $8,143,951 | 7,340 | 10 | $814,395 | Sports Cards |
| 5 | backyardbuzz | $7,570,454 | 15,313 | 80 | $94,631 | Sports Cards |
| 6 | chip_rips | $6,255,669 | 11,882 | 59 | $106,028 | Sports Cards |
| 7 | bleacherhits | $6,123,570 | 19,843 | 93 | $65,845 | Football Cards |
| 8 | backyardrips | $5,798,940 | 18,403 | 109 | $53,201 | Sports Cards |
| 9 | swishbreaks | $5,568,415 | 17,917 | 93 | $59,875 | Sports Cards |
| 10 | citybreaks | $4,702,023 | 32,801 | 122 | $38,541 | Sports Cards |
| 11 | thehobbyhouse | $4,098,261 | 13,007 | 102 | $40,179 | Sports Cards |
| 12 | lilpullman | $3,518,012 | 26,566 | 85 | $41,388 | Sports Cards |
| 13 | blezsportscards | $3,257,551 | 15,091 | 71 | $45,881 | Sports Cards |
| 14 | eastwestsports | $3,195,573 | 13,458 | 59 | $54,162 | Sports Cards |
| 15 | woosleys | $2,873,441 | 45,252 | 77 | $37,317 | Trading Card Games |
| 16 | daley_sports | $2,833,035 | 22,736 | 13 | $217,926 | Basketball Cards |
| 17 | adudehits | $2,705,249 | 17,730 | 99 | $27,326 | Sports Cards |
| 18 | riphamiltonrips | $2,629,218 | 21,321 | 132 | $19,918 | Sports Cards |
| 19 | savagebreakersclub | $2,587,612 | 21,416 | 30 | $86,254 | Sports Cards |
| 20 | spacenarwhalz | $2,527,377 | 13,559 | 60 | $42,123 | Trading Card Games |
| 21 | boss_sports | $2,479,144 | 22,149 | 48 | $51,649 | Sports Cards |
| 22 | wethehobby_cardshop | $2,407,307 | 7,216 | 30 | $80,244 | Sports Cards |
| 23 | northof7 | $2,225,323 | 10,474 | 59 | $37,717 | Sports Cards |
| 24 | apexstreams | $2,214,342 | 12,834 | 42 | $52,722 | Coins & Money |
| 25 | invictastores | $2,135,789 | 115,230 | 59 | $36,200 | Watches |
| 26 | sznsportscards | $2,126,874 | 22,030 | 113 | $18,822 | Sports Cards |
| 27 | oneofoneslammer | $2,091,384 | 2,429 | 22 | $95,063 | Sports Cards |
| 28 | icebreakz | $2,081,524 | 12,916 | 65 | $32,023 | Sports Cards |
| 29 | viprips | $2,065,938 | 24,917 | 80 | $25,824 | Sports Cards |
| 30 | otiarips | $1,925,990 | 22,185 | 100 | $19,260 | Sports Cards |
| 31 | vipbreaks | $1,845,341 | 16,319 | 32 | $57,667 | Baseball Cards |
| 32 | aamintcards | $1,835,871 | 13,035 | 88 | $20,862 | Sports Cards |
| 33 | traderbea | $1,835,737 | 22,761 | 61 | $30,094 | Coins & Money |
| 34 | giftexpress | $1,767,939 | 43,902 | 71 | $24,901 | Perfume & Cologne |
| 35 | reefmonkeybreakz | $1,758,249 | 18,192 | 316 | $5,564 | Football Cards |
| 36 | theplayersclub | $1,716,295 | 15,695 | 60 | $28,605 | Football Cards |
| 37 | backyardbaseball | $1,670,847 | 12,317 | 70 | $23,869 | Sports Cards |
| 38 | dashlive | $1,643,127 | 5,651 | 11 | $149,375 | Sports Cards |
| 39 | jaysjewels | $1,626,856 | 59,388 | 44 | $36,974 | Jewelry & Watches |
| 40 | novatcg | $1,587,195 | 55,992 | 54 | $29,393 | Pokémon Cards |
| 41 | prizmersports | $1,560,540 | 2,208 | 23 | $67,850 | Football Cards |
| 42 | midnightpulls | $1,533,491 | 27,366 | 81 | $18,932 | Sports Cards |
| 43 | joehollywood | $1,529,946 | 9,395 | 10 | $152,995 | Basketball Cards |
| 44 | invictastores4collectors | $1,529,640 | 35,510 | 68 | $22,495 | Watches |
| 45 | clovrcards | $1,520,079 | 5,720 | 67 | $22,688 | Trading Card Games |
| 46 | thedonsluxury | $1,502,680 | 4,657 | 22 | $68,304 | Luxury Bags & Accessories |
| 47 | fluffcardhouse | $1,498,651 | 24,692 | 148 | $10,126 | Pokémon Cards |
| 48 | diamond47 | $1,412,066 | 4,309 | 39 | $36,207 | Sports Cards |
| 49 | trupullz | $1,400,048 | 3,457 | 6 | $233,341 | Football Cards |
| 50 | luxuryharbor | $1,382,116 | 1,186 | 32 | $43,191 | Luxury Bags & Accessories |
| 51 | stewsshoes | $1,370,354 | 24,869 | 53 | $25,856 | Sneakers |
| 52 | goaldaddy | $1,365,177 | 2,034 | 13 | $105,014 | Sports Cards |
| 53 | kksportscards | $1,350,874 | 10,558 | 57 | $23,700 | Sports Cards |
| 54 | t_slabs | $1,318,161 | 38,959 | 77 | $17,119 | Trading Card Games |
| 55 | northof7breaks | $1,317,431 | 7,040 | 55 | $23,953 | Basketball Cards |
| 56 | mastersetgames | $1,266,181 | 83,367 | 134 | $9,449 | Trading Card Games |
| 57 | mambacards | $1,255,112 | 6,206 | 33 | $38,034 | Basketball Cards |
| 58 | florida2vegas | $1,253,691 | 3,103 | 20 | $62,685 | Luxury Bags & Accessories |
| 59 | japancardgem | $1,250,257 | 1,480 | 41 | $30,494 | Pokémon Cards |
| 60 | tcgarett | $1,248,901 | 2,311 | 22 | $56,768 | Trading Card Games |
| 61 | mysterybreaks | $1,243,327 | 13,231 | 78 | $15,940 | Sports Cards |
| 62 | blazendary | $1,239,525 | 8,787 | 21 | $59,025 | Luxury Bags & Accessories |
| 63 | ellesluxury4u | $1,237,696 | 6,602 | 19 | $65,142 | Luxury Bags & Accessories |
| 64 | bernerbrotherantiques | $1,204,366 | 2,862 | 21 | $57,351 | Vintage & Antique Jewelry |
| 65 | invictalifestyle | $1,180,218 | 20,746 | 97 | $12,167 | Jewelry & Watches |
| 66 | vortexbreaks | $1,170,505 | 38,009 | 130 | $9,004 | Trading Card Games |
| 67 | freidarothman | $1,154,650 | 17,825 | 77 | $14,995 | Women's Jewelry |
| 68 | honeybeeluxury | $1,132,545 | 5,327 | 17 | $66,620 | Luxury Bags & Accessories |
| 69 | chipsrippn | $1,132,392 | 10,900 | 80 | $14,155 | Football Cards |
| 70 | eszgrail | $1,123,498 | 2,350 | 15 | $74,900 | Luxury Bags & Accessories |
| 71 | axnt | $1,107,784 | 36,876 | 27 | $41,029 | Gold & Silver Jewelry |
| 72 | discountkicks | $1,098,974 | 29,663 | 40 | $27,474 | Sneakers |
| 73 | backyardinfinity | $1,093,570 | 13,990 | 75 | $14,581 | Entertainment Cards |
| 74 | gobidco | $1,090,158 | 8,896 | 28 | $38,934 | Luxury Bags & Accessories |
| 75 | topbidcollectors | $1,076,781 | 7,044 | 20 | $53,839 | Football Cards |
Seller takeaway
What I would do with this data
Start here: what looks worth researching, what looks like busy work, and the benchmark I would check before buying inventory.
Start with inventory reality
lotsofbeauty moved 326.3K items in this window. Before copying the model, ask if you can source enough repeatable inventory.
Try this: Estimate how many auctionable lots you can bring to each show for a month.
Judge shows by revenue per stream
debutsports_ is the strongest efficiency benchmark here at $814.4K per stream across 10 streams.
Try this: Look at format, lot size, pacing, and category promise. The lesson is the operating pattern.
Use cadence as a reality check
The median top seller in this sample streamed 53 times in 30 days. The upper quartile is 79 streams.
Try this: If you cannot keep that pace, look for higher-value categories where fewer shows can work.
Cross-section signals
These charts show the shape of the market, not just the first result.
High cadence only works if you have repeatable inventory.
What the top sellers are really doing
wethehobby leads with $11.3M in revenue from 15.4K items across 66 streams. That is a strong audience and format signal, not just an inventory signal.
If you are studying sellers, focus on revenue per stream and how concentrated the sales are. That tells you more about the operator than raw revenue alone.
- Revenue leader: wethehobby - $11.3M revenue
- Streams: 66 - Sports Cards focus
- Revenue per stream: debutsports_ - $814.4K per stream
Seller models to study
Use these sellers to check show cadence, item mix, and how much revenue they pull from each stream.
- wethehobby: $11.3M revenue from 15.4K sold items across 66 streams, focused on Sports Cards.
- cardboard47: $10.6M revenue from 16.5K sold items across 120 streams, focused on Sports Cards.
- backyardbreaks: $10.3M revenue from 14.1K sold items across 115 streams, focused on Sports Cards.
- debutsports_: $8.1M revenue from 7.3K sold items across 10 streams, focused on Sports Cards.
- backyardbuzz: $7.6M revenue from 15.3K sold items across 80 streams, focused on Sports Cards.
- chip_rips: $6.3M revenue from 11.9K sold items across 59 streams, focused on Sports Cards.
A top seller may have an audience edge you cannot see in the table.
Do not copy a seller without checking whether their format or sourcing is the real advantage.
How to use this report
Compare revenue with stream count and primary category. A seller with fewer streams and high revenue per stream may reveal a stronger operating model than a seller with pure volume.
Related reports:
- What sells best on Whatnot
- Top Whatnot sellers
- Top Whatnot categories
- Whatnot fee calculator
- Whatnot seller tools
- Whatnot sales data
- Top-selling Whatnot products
- Whatnot seller rankings
- Best opportunities on Whatnot
- Resellbot Spy
- Whatnot viewer tools
Methodology
This report uses Whatnot sales data observed by Resellbot over last 30 days. The public page uses aggregated metrics only: revenue, sales volume, seller counts, price signals, and trend metrics. It does not publish private account data, buyer identities, authentication data, or low-volume personal details.
- Sellers are generated from pre-aggregated Whatnot cache tables and seller benchmark metrics.
- Opportunity sellers are generated from the public category daily summary cache and include only aggregate category market metrics.
- The public export excludes buyer identities, customer profiles, stream-level buyer details, auth data, and raw scrape payloads.