eBay market brief Last 30 days

Best-selling brands on eBay this month

See the best-selling brands on eBay by 30-day sold revenue, including sales volume, seller count, median price, and competition signals.

Observed sales 29,203,900
Gross revenue $2,231,553,663
Active sellers 2,513,231
Median sold $76
Data updated Latest sale Jordan O'Connor
eBay brands

Search and sort eBay marketplace data

This report ranks eBay brands by observed sold revenue from the current 30-day cache, with sales volume, seller count, median sold price, and competition signals.

Quick links in this report:

What you'll find in this report:

  • Search: Use the search box to filter the table rows by seller, category, brand, product, or keyword.
  • Sorting: Click sortable column headers to rank the data by revenue, sales volume, price, sellers, streams, or trend.
  • Data-backed takeaways: The commentary below the tables is generated from the same JSON snapshot that powers the rows.

This data covers last 30 days of observed eBay activity. The latest sale in this snapshot is from 2026-05-11.

  • Observed sales: 29,203,900
  • Gross revenue: $2,231,553,663
  • Active sellers: 2,513,231
  • Median sold price: $76

Best-Selling Brands On eBay

Rank Brand Revenue Sales Sellers Median Price Trend
1 Topps $92,603,256 1,566,600 146,437 $7 Balanced opportunity
2 Pokemon $84,799,576 583,371 95,286 $18 Balanced opportunity
3 Apple $31,180,259 156,961 63,593 $70 Balanced opportunity
4 Nike $18,622,776 270,157 102,684 $40 Balanced opportunity
5 Sony $17,897,559 170,766 65,421 $30 Balanced opportunity
6 Jordan $16,574,035 118,226 51,984 $30 Balanced opportunity
7 Nintendo $16,222,407 259,419 80,347 $30 Balanced opportunity
8 Samsung $15,247,275 119,829 35,469 $38 Balanced opportunity
9 Canon $12,571,721 59,205 25,992 $88 Balanced opportunity
10 Louis Vuitton $10,515,452 27,586 8,816 $210 Balanced opportunity
11 Lego $9,374,810 155,970 46,389 $25 Balanced opportunity
12 Lenovo $8,777,824 41,174 10,279 $91 Balanced opportunity
13 Nikon $7,149,840 33,660 13,883 $100 Balanced opportunity
14 Upper Deck $6,248,108 174,829 31,882 $4 Balanced opportunity
15 Ralph Lauren $5,783,366 123,538 49,293 $28 Balanced opportunity
16 Adidas $5,491,018 96,417 46,572 $39 Balanced opportunity
17 Gucci $5,321,876 23,177 11,273 $150 Balanced opportunity
18 Milwaukee $4,501,038 50,714 19,505 $30 Balanced opportunity
19 Funko $4,444,530 86,825 30,692 $20 Balanced opportunity
20 Microsoft $4,416,412 58,086 25,444 $22 Balanced opportunity
21 Coach $4,202,516 43,296 25,678 $54 Balanced opportunity
22 Snap-on $3,080,482 29,624 10,512 $45 Balanced opportunity
23 Warhammer $2,930,922 45,493 8,383 $39 Balanced opportunity
24 Garmin $2,555,516 14,603 8,202 $79 Balanced opportunity
25 Harley Davidson $2,507,381 29,123 18,333 $25 Balanced opportunity
26 Magic The Gathering $2,123,697 33,119 8,731 $8 Balanced opportunity
27 Brooks $1,937,085 39,616 21,358 $28 Balanced opportunity
28 DeWalt $1,909,659 24,529 9,902 $46 Balanced opportunity
29 Prada $1,810,765 11,491 6,827 $81 Balanced opportunity
30 Bose $1,641,640 15,048 8,583 $60 Balanced opportunity
31 Lululemon $1,410,394 41,109 18,468 $29 Balanced opportunity
32 New Balance $1,348,026 20,332 11,823 $50 Balanced opportunity
33 Levi's $1,293,607 35,496 18,897 $25 Balanced opportunity
34 Carhartt $1,279,497 31,065 17,639 $25 Balanced opportunity
35 3M $1,262,960 17,427 9,693 $30 Balanced opportunity
36 Stanley $1,188,595 24,125 14,597 $25 Competitive
37 Patagonia $1,166,600 24,181 13,462 $30 Balanced opportunity
38 Burberry $1,054,851 8,759 5,670 $75 Balanced opportunity
39 American Girl $940,847 18,485 7,542 $28 Balanced opportunity
40 Hoka $883,337 12,654 6,037 $60 Balanced opportunity
41 Michael Kors $817,583 17,987 11,282 $30 Competitive
42 Dyson $814,452 9,849 4,745 $30 Balanced opportunity
43 NeeDoh $789,701 20,752 6,415 $23 Balanced opportunity
44 Tory Burch $747,751 8,517 5,497 $60 Competitive
45 KitchenAid $695,472 7,454 4,165 $35 Competitive
46 The North Face $678,090 15,893 10,248 $25 Competitive
47 Kate Spade $633,556 12,621 8,833 $35 Competitive
48 Anthropologie $625,955 15,436 9,577 $30 Competitive
49 Valentino $620,423 4,679 3,000 $65 Competitive
50 Free People $600,851 15,424 8,913 $30 Competitive
51 Yeti $581,534 8,747 5,483 $32 Competitive
52 Dooney & Bourke $505,386 5,631 4,150 $61 Competitive
53 GoPro $480,936 5,201 3,406 $47 Competitive
54 My Little Pony $329,621 9,568 5,300 $17 Competitive
55 Arc'teryx $325,245 2,641 1,889 $80 Competitive
56 On Cloud $226,340 3,570 2,401 $54 Competitive
57 Vitamix $154,837 1,281 963 $75 Competitive

Related reports:

Brand signals inside the eBay data

Topps leads the brand table with $92.6M in 30-day revenue from 1.6M sold items. That is strong demand, but it is also a crowded lane with 146.4K observed sellers.

Lenovo, Nikon, Louis Vuitton, Gucci are more interesting watchlist brands because they have meaningful revenue without the same seller density as the biggest names.

  • Top brand: Topps — $92.6M revenue
  • Watchlist brand: Lenovo — $8.8M revenue, $91 median
  • Lower-density brand: Nikon — 13.9K observed sellers

Brand watchlist

These brands are worth turning into saved searches or sourcing filters before drilling into exact models.

  • Lenovo: $8.8M revenue, 41.2K sold, $91 median price, and 10.3K observed sellers.
  • Nikon: $7.1M revenue, 33.7K sold, $99.99 median price, and 13.9K observed sellers.
  • Louis Vuitton: $10.5M revenue, 27.6K sold, $210 median price, and 8.8K observed sellers.
  • Gucci: $5.3M revenue, 23.2K sold, $150 median price, and 11.3K observed sellers.
  • Garmin: $2.6M revenue, 14.6K sold, $79 median price, and 8.2K observed sellers.

Do not source a brand from the brand name alone. Model, condition, authentication risk, shipping cost, and sell-through can change the whole margin profile.

How to use this report

Use this report to build a brand watchlist. Then search exact models in the eBay sold-listings tool so you can validate price bands before sourcing.

Methodology

This report uses eBay sales data observed by Resellbot over last 30 days. The public page uses aggregated rows only: revenue, sales volume, seller counts, price signals, and trend metrics. It does not publish private account data, buyer identities, authentication data, or low-volume personal details.

  • Rows are generated from Resellbot's cached eBay sold-listings analysis.
  • Public report rows are aggregated and capped; private account data, buyer identities, and authentication data are excluded.

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