$23
2,063
130 days
0%
How Women's Foundation Makeup Perform on Poshmark
Last month, Women's Foundation Makeup generated $48,344 in revenue with 2,063 items sold, ranking #197 out of 610 categories.
Women's Foundation Makeup ranks in the middle tier among all categories. It has a moderate market share, indicating a stable but not dominant position. The category's rank suggests it is popular, but not among the top-performing segments.
While this category generates decent revenue, it lags behind top beauty categories. This suggests potential for growth if sellers can address the longer sell time and increase buyer engagement.
Price vs Market
57%
of avgSell Speed
130
days avgDaily Sales Volume
67
per dayCompetitive Landscape
| Rank | Category | Revenue | Items | Avg Price | Sellers | Days to Sell |
|---|---|---|---|---|---|---|
| 197 | Women's Foundation Makeup | $48,344 | 2,063 | $23 | 1,303 | 130 |
| 1 | Women's Shoes | $12,948,636 | 249,046 | $52 | 121,899 | 71 |
| 2 | Women's Bags | $12,832,520 | 128,432 | $100 | 66,736 | 56 |
| 3 | Women's Dresses | $9,346,787 | 183,642 | $51 | 94,048 | 90 |
| 4 | Women's Tops | $6,067,577 | 255,495 | $24 | 105,563 | 82 |
| 5 | Women's Jackets & Coats | $5,275,807 | 106,713 | $49 | 64,409 | 88 |
| 6 | Women's Pants & Jumpsuits | $4,485,454 | 145,955 | $31 | 72,802 | 64 |
Women's Foundation Makeup Pricing & Sales Data
The average sale price of $23.43 is slightly below the platform's average of $24. This places the category in a mid-range pricing tier, appealing to budget-conscious buyers. Most items likely sell between $20 and $25.
The average time to sell is 129.89 days, which is significantly longer than the platform average of 84 days. This slower turnover means sellers might need to wait longer to clear inventory, indicating a more patient selling strategy.
Compared to other beauty categories, Women's Foundation Makeup has a slower turnover but a stable market presence. It differentiates itself with a wide range of products and varying price points, appealing to diverse buyers.
Women's Foundation Makeup Competition on Poshmark
With 1,303 unique sellers, the market is quite competitive. Many sellers are vying for buyers' attention, making it crucial to stand out through quality or unique offerings.
1,303
Active Sellers
2
Avg Items per Seller
$37
Avg Revenue per Seller
Most Successful Women's Foundation Makeup Sellers
- @beandeals - Monthly Revenue: $2,935
- @familyfaithlove - Monthly Revenue: $918
- @summerarcade - Monthly Revenue: $733
Top Brands in Women's Foundation Makeup
- Jones Road ($4,002)
- IL MAKIAGE ($2,795)
- bareMinerals ($2,350)
Should You Resell Women's Foundation Makeup on Poshmark?
The longer sell time and slightly lower price point balance each other out, making the category stable but not highly lucrative.
Profit Potential: Sellers can expect modest profits. If sourcing costs are around $10 per item, with a 50% net margin, the profit on each sale could be roughly $11.72.
Risk Factors: Key challenges include high competition and slow inventory turnover. Ensuring product authenticity and managing seasonal demand fluctuations are also critical.