$16
10,148
51 days
0%
How Loft Performs on Poshmark
Loft reached $163,623 in sales last month by selling 10,148 items. They've secured the 89th spot in the rankings.
Loft holds its ground among 1,000 brands, ranking 89th. They carve out a slice of the market with a competitive edge in volume. Their market share is modest yet promising in the e-commerce scene.
Loft's $163,623 revenue pales in comparison to the top 10 brands, averaging $1,375,901. This gap shows the potential for growth but also highlights the challenge to climb higher in revenue stature.
Price vs Market
67%
of medianSell Speed
51
days avgDaily Sales Volume
327
per dayCompetitive Landscape
| Rank | Brand | Revenue | Items | Avg Price | Sellers | Days to Sell |
|---|---|---|---|---|---|---|
| 86 | Zimmermann | $169,378 | 717 | $236 | 592 | 40 |
| 87 | Jimmy Choo | $168,369 | 1,161 | $145 | 1,046 | 42 |
| 88 | Johnny Was | $168,160 | 2,551 | $66 | 1,932 | 16 |
| 89 | Loft | $163,623 | 10,148 | $16 | 7,333 | 51 |
| 90 | Fp Movement By Free People | $162,396 | 4,251 | $38 | 2,495 | 35 |
| 91 | Carhartt | $156,328 | 5,422 | $29 | 4,245 | 9 |
| 92 | Mcm | $155,799 | 1,055 | $148 | 723 | 26 |
Loft Pricing & Sales Data
Loft's average price of $16.12 falls below the marketplace median of $24. This positions them in a budget-friendly tier, providing affordability for buyers seeking deals.
With an average of 51.29 days to sell an item compared to the platform average of 84 days, Loft's products move fairly quickly. This suggests efficient inventory turnover, allowing sellers to refresh stock frequently.
Loft differs from brands like Jimmy Choo and Zimmermann in both price and volume, prioritizing affordable fashion over luxury. Its strategy sets it apart as a popular choice for budget-conscious shoppers.
Loft Competition on Poshmark
With 7,333 sellers, Loft presents a bustling competitive environment. Each seller on average profits modestly, navigating a crowded space for viability.
7,333
Active Sellers
1
Avg Items per Seller
$22
Avg Revenue per Seller
Seller Revenue Distribution
Top sellers barely control 0.9% of revenue, indicating a spread-out market. The average revenue per seller is $22, suggesting diffused earnings and gradual growth for newcomers.
Most Successful Loft Sellers
- @gravesem8 - Monthly Revenue: $562
- @devilwrsresale - Monthly Revenue: $547
- @garmentsbygigi - Monthly Revenue: $326
Profit Analysis for Loft Resellers
After a $3.22 fee, sellers net around $12.90 per sale at the $16.12 price point. To secure profits, sourcing should be low, around $4 to leave room for a decent margin.
Quick Profit Calculator
Based on average sale price of $16
| Sale Price: | $16 |
| Poshmark Fee (20%): | -$3 |
| Shipping (paid by buyer): | $0 |
| Net Before Cost: | $13 |
Profit depends on your sourcing cost. Aim to source at 25-40% of sale price for good margins.
Should You Resell Loft on Poshmark?
Loft offers good turnover and a wide audience, making it a decent choice for fresh sellers.
Profit Potential: With sourcing costs ideally under $4 and average sales around $16, sellers can expect reasonable profit margins after fees, potentially gaining $8-$9 per sale.
Risk Factors: Key challenges include high competition among sellers, which can impact visibility. Ensuring authenticity and adapting to seasonal trends are vital to avoid pitfalls and maintain sales.