$22
62,770
82 days
2%
How Women's Intimates & Sleepwear Perform on Poshmark
Last month, Women's Intimates & Sleepwear achieved $1,401,746 in revenue with 62,770 items sold. It ranks #15 out of 101 categories.
Women's Intimates & Sleepwear holds a strong position, ranking 15th out of 101. This indicates a healthy demand and solid market share. Its competitive position is noteworthy, offering opportunities for both new and experienced sellers.
Revenue in this category is substantial but doesn't reach the top performers. It indicates a stable and profitable segment with room for growth, especially as consumers continue to prioritize comfort and style.
Price vs Market
55%
of avgSell Speed
82
days avgDaily Sales Volume
2025
per dayCompetitive Landscape
| Rank | Category | Revenue | Items | Avg Price | Sellers | Days to Sell |
|---|---|---|---|---|---|---|
| 12 | Men's Shirts | $2,490,973 | 98,970 | $25 | 44,304 | 67 |
| 13 | Men's Jackets & Coats | $1,489,558 | 27,419 | $54 | 19,854 | 77 |
| 14 | Women's Skirts | $1,402,545 | 45,627 | $31 | 32,675 | 92 |
| 15 | Women's Intimates & Sleepwear | $1,401,746 | 62,770 | $22 | 34,821 | 82 |
| 16 | Men's Accessories | $1,231,232 | 23,513 | $52 | 15,491 | 106 |
| 17 | Women's Shorts | $1,055,657 | 46,714 | $23 | 31,994 | 63 |
| 18 | Men's Pants | $783,874 | 27,002 | $29 | 17,031 | 65 |
Top Subcategories in Women's Intimates & Sleepwear
| Rank | Subcategory | Revenue | Items Sold | Avg Price | Sellers |
|---|---|---|---|---|---|
| 1 | Bras | $425,553 | 21,628 | $20 | 13,462 |
| 2 | Pajamas | $275,761 | 10,923 | $25 | 8,440 |
| 3 | Sports bras | $254,648 | 12,642 | $20 | 8,352 |
| 4 | Robes | $87,673 | 2,497 | $35 | 2,270 |
| 5 | Shapewear | $76,954 | 2,999 | $26 | 2,175 |
| 6 | Panties | $75,639 | 4,039 | $19 | 2,154 |
| 7 | Chemises slips | $57,546 | 2,269 | $25 | 1,922 |
Women's Intimates & Sleepwear Pricing & Sales Data
The average sale price of $22.33 is slightly below the platform's average of $24. This price point appeals to budget-conscious buyers, fitting into the lower to mid-tier range. Items in this category typically vary from $15 to $30.
Items sell in about 81.59 days, which is slightly faster than the platform average of 84 days. This indicates a relatively quick inventory turnover, suggesting efficient sales processes and strong demand.
Compared to nearby categories, Women's Intimates & Sleepwear benefits from consistent demand and a diverse product range. Unlike more niche categories, it offers broad appeal with essential items that attract repeat buyers.
Women's Intimates & Sleepwear Competition on Poshmark
With 34,821 unique sellers, competition is high but manageable. Sellers must differentiate their offerings to stand out, focusing on quality, pricing, and customer service to capture buyers' attention.
34,821
Active Sellers
2
Avg Items per Seller
$40
Avg Revenue per Seller
Most Successful Women's Intimates & Sleepwear Sellers
- @divasbeautique - Monthly Revenue: $3,975
- @postmoda - Monthly Revenue: $2,834
- @babyboo74 - Monthly Revenue: $2,796
Top Brands in Women's Intimates & Sleepwear
- Victoria's Secret ($89,681)
- lululemon athletica ($83,070)
- SKIMS ($69,575)
Should You Resell Women's Intimates & Sleepwear on Poshmark?
The category shows strong sales and relatively fast turnover, indicating a promising opportunity for sellers.
Profit Potential: With an average sale price of $22.33, sellers can expect reasonable margins. Sourcing costs are typically around $5-$10, allowing for net margins of 50-60%.
Risk Factors: Main challenges include high competition and the need for authentic, quality products. Seasonal trends can affect demand, so staying updated is crucial.