$1,116
96
94 days
0%
How Rolex Performs on Poshmark
Rolex achieved $107,153 in revenue last month with 96 items sold. The brand ranks 146 out of 1000.
Among 1000 tracked brands, Rolex is mid-pack, largely due to its high price points. The brand represents a niche but significant share in the luxury segment, distinct from more typical consumer goods.
Rolex's revenue falls significantly below the top 10 brand average of $1,375,901.10. This stark difference indicates Rolex's highly focused market appeal versus mass-market brands.
Price vs Market
4650%
of medianSell Speed
94
days avgDaily Sales Volume
3
per dayCompetitive Landscape
| Rank | Brand | Revenue | Items | Avg Price | Sellers | Days to Sell |
|---|---|---|---|---|---|---|
| 143 | We The Free | $108,622 | 2,879 | $38 | 2,256 | 15 |
| 144 | Loungefly | $108,096 | 2,238 | $48 | 1,470 | 56 |
| 145 | Vince | $107,585 | 2,346 | $46 | 2,017 | 27 |
| 146 | Rolex | $107,153 | 96 | $1,116 | 77 | 94 |
| 147 | Longchamp | $105,043 | 1,430 | $73 | 1,199 | 18 |
| 148 | Retrofete | $104,342 | 531 | $197 | 436 | 76 |
| 149 | Columbia | $102,555 | 4,761 | $22 | 4,033 | 13 |
Rolex Pricing & Sales Data
Rolex's average sale price of $1116.18 sharply contrasts the platform's $24 median. This positions Rolex in the top luxury segment, catering to a high-end market with fewer, higher-value transactions.
Rolex items sell in an average of 94.22 days, longer than the platform's 84-day average. This indicates slower inventory turnover, common with high-end products that require the right buyer and timing.
Unlike nearby brands with large volumes at lower prices, Rolex's less frequent but high-value sales set it apart. This contrasted model highlights Rolex's unique position as a high-investment brand in luxury resale.
Rolex Competition on Poshmark
With 77 sellers, the competitive environment is moderately populated. Each seller averages about 1.2 sales, suggesting high competition for fewer listings and reliance on quality over quantity.
77
Active Sellers
1
Avg Items per Seller
$1,392
Avg Revenue per Seller
Seller Revenue Distribution
The top 3 sellers account for 30.3% of revenue, indicating a level of dominance. For new sellers, breaking into this market requires securing standout listings and competitive pricing strategies.
Most Successful Rolex Sellers
- @luxuryd1 - Monthly Revenue: $16,249
- @hercloset76 - Monthly Revenue: $8,200
- @irinaschur - Monthly Revenue: $8,000
Profit Analysis for Rolex Resellers
After a $223.24 fee per $1116.18 sale, sellers must consider sourcing costs. Sourcing Rolex items effectively means finding genuine pieces below market value, aiming for a 20% margin or about $178 profit per item.
Quick Profit Calculator
Based on average sale price of $1116
| Sale Price: | $1116 |
| Poshmark Fee (20%): | -$223 |
| Shipping (paid by buyer): | $0 |
| Net Before Cost: | $893 |
Profit depends on your sourcing cost. Aim to source at 25-40% of sale price for good margins.
Should You Resell Rolex on Poshmark?
Rolex offers profit potential but requires substantial investment and expertise.
Profit Potential: With platform fees of $223.24, sourcing costs should ideally be 70% of the sale price. A $700 sourcing cost could yield a $190 profit per item sold.
Risk Factors: Main challenges include high initial investment, authenticating items, and competing against established sellers. Adjusting to seasonal demand also plays a role.