How well Ralph Lauren sells on Poshmark

Ralph Lauren ranks 27th, with strong sales and a competitive edge for resellers eyeing luxury yet accessible brands.

Rank #27 of 1000 $413,245 Revenue 9,652 Sellers Neutral👌
Avg Sale Price
$33
Items Sold
12,518
Days to Sell
86 days
Market Share
0%

How Ralph Lauren Performs on Poshmark

Ralph Lauren achieved $413,245 in revenue from 12,518 items sold, securing the 27th spot in the rankings.

Among the 1,000 brands, Ralph Lauren holds a steady rank at 27. Though not in the top 10, this position highlights its significant presence in the market, showing strong appeal and demand despite intense competition.

While Ralph Lauren's revenue is $413,245, significantly lower than the top 10 average of $1,375,901, it remains a notable mid-tier player. This suggests room for growth or that it's part of more widespread collections.

Price vs Market

138%

of median
Sell Speed

86

days avg
Platform avg: 84 days
Daily Sales Volume

404

per day
Platform avg: 52

Competitive Landscape

Rank Brand Revenue Items Avg Price Sellers Days to Sell
24 Ugg $415,424 9,292 $45 7,413 48
25 Lilly Pulitzer $414,176 11,376 $36 7,365 46
26 Alo Yoga $413,525 9,139 $45 6,179 26
27 Ralph Lauren $413,245 12,518 $33 9,652 86
28 Disney $411,094 19,615 $21 12,256 83
29 Athleta $384,515 15,546 $25 9,723 35
30 Hermes $377,226 1,388 $272 1,053 27

Ralph Lauren Pricing & Sales Data

The average sale price for Ralph Lauren is $33.01, slightly above the $24 platform median. This positions it as a mid-range brand, appealing to those looking for affordable luxury.

With an average sell time of 86.14 days, Ralph Lauren's items sell at a pace slightly slower than the platform's 84-day average. This indicates a steady turnover, suitable for sellers who manage inventory carefully.

Ralph Lauren sells more items compared to similar brands like Lilly Pulitzer and Ugg, focusing on volume. Its lower average price versus these competitors underscores its broad appeal to budget-conscious buyers.

Ralph Lauren Competition on Poshmark

A crowded field of 9,652 sellers makes it a competitive environment. Sellers must distinguish themselves with unique offerings or competitive pricing to thrive.

9,652

Active Sellers

1

Avg Items per Seller

$43

Avg Revenue per Seller

Seller Revenue Distribution

The top three sellers account for just 1.3% of the revenue, suggesting a diverse seller base. New sellers can enter the market without worrying about a few dominant sellers overshadowing them.

Most Successful Ralph Lauren Sellers

  1. @teresafernandez - Monthly Revenue: $1,883
  2. @jdewey - Monthly Revenue: $1,850
  3. @peshkovus - Monthly Revenue: $1,689

Profit Analysis for Ralph Lauren Resellers

With a $6.60 platform fee on each $33.01 sale, sellers should account for sourcing costs to determine profit. Buying items under $20 allows a reasonable profit margin after fees and expenses.

Quick Profit Calculator

Based on average sale price of $33

Sale Price: $33
Poshmark Fee (20%): -$7
Shipping (paid by buyer): $0
Net Before Cost: $26

Profit depends on your sourcing cost. Aim to source at 25-40% of sale price for good margins.

Should You Resell Ralph Lauren on Poshmark?

Ralph Lauren sales offer moderate profitability with significant competition, ideal for experienced sellers.

Profit Potential: Assuming a $20 sourcing cost, the net profit on each item can be around $6.40. This margin requires careful selection and pricing strategy.

Risk Factors: Intense competition and maintaining authenticity are concerns. Seasonal demand variations also affect sales consistency.

Reseller Rating
👌
Neutral

Quick Tips for Selling Ralph Lauren

Source items creatively from outlets or sales to ensure low costs.
Offer bundles to increase average transaction value and clear inventory.
Focus on customer service to build loyalty in a crowded market.
Analyze past sales data to identify best-selling SKUs and focus on those.
Keep an eye on competitor pricing and adjust strategies accordingly.

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