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Mid-Priced
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Buy Cost Guide
Last 30 Days
Should You Resell Nike on Poshmark?
Nike has strong demand, fast sell-through, and a top-tier rank at #5. But the market is crowded, average seller revenue is only $44, and the average sale price keeps margins from being easy.
Profit potential: There is profit potential if you source well below the $10.29 target and turn inventory close to the 24.7-day average. If your buy cost creeps up, the $22.87 estimated payout can leave too little room.
Main risk: The main risks are crowding and thin per-item economics. With 27,272 sellers and only 1.6 items per seller on average, Nike is easy to enter but hard to dominate.
Worth Reselling?
How To Sell Nike on Poshmark
Poshmark Performance for Nike
Nike generated $1,210,709 on Poshmark in the last 30 days from 42,352 sold items. It ranks #5 of 1,000 tracked brands, showing major demand and real scale.
Nike holds 1.37% of tracked marketplace revenue, which is strong for a non-luxury label. Its revenue is below the Top 10 average of $1,375,901, but its 1,366.2 daily sales are far above the Top 10 average of 670.9.
Nike behaves like a high-volume brand, not a premium-ticket one. Compared with Louis Vuitton at $337.43 on 7,827 sales, Nike's $28.59 average price depends on steady unit movement to drive revenue.
Similar Brands
| Rank | Brand | Revenue | Items | Avg Price | Sellers | Days to Sell |
|---|---|---|---|---|---|---|
| 2 | Adidas | $349,911 | 9,563 | $37 | 6,873 | 17 |
| 3 | Brooke Shade | $200,633 | 48 | $4,180 | 1 | 0 |
| 4 | Athleta | $192,335 | 2,759 | $70 | 2,084 | 6 |
| 5 | Chanel | $159,736 | 302 | $529 | 217 | 19 |
| 6 | Dyson | $133,167 | 750 | $178 | 591 | 40 |
| 7 | A Girl Thing | $120,435 | 144 | $836 | 1 | 0 |
| 8 | Apple | $112,572 | 1,008 | $112 | 740 | 3 |
Nike Prices and Sell Speed on Poshmark
Nike's average sale price is $28.59, or 119% of the platform median of $24. That is healthy for mass-market resale, but it still leaves less room than higher-ticket brands.
Nike sells in an average of 24.7 days, versus the platform average of 83.7 days. That means it moves at 339% of the platform's normal speed, which is a clear strength.
Nike sits just behind Lululemon Athletica, which did $1,570,367 on 46,222 sales at a $33.97 average price. Nike is ahead of Free People in both revenue and units sold, but it competes more on volume than on price.
Competition for Nike on Poshmark
There are 27,272 unique sellers in Nike over the last 30 days. With average revenue per seller at just $44 and average items per seller at 1.6, the market is very crowded and highly fragmented.
27,272
Active Sellers
2
Avg Items per Seller
$44
Avg Revenue per Seller
Who Is Winning
The top 3 sellers account for only 3.6% of Nike revenue, so no small group controls the market. Even the top seller, sunshinesails, did $30,005, while owengail and mdstyles17 were far lower at $9,297 and $4,605.
What Buyers Are Looking For
Buyer demand is real: Nike averaged 1,366.2 sales per day in the last 30 days. That sales pace supports repeat movement, but strong demand does not erase the brand's low-dollar economics.
Top Sellers
- @sunshinesails - Monthly Revenue: $30,005
- @owengail - Monthly Revenue: $9,297
- @mdstyles17 - Monthly Revenue: $4,605
What You Can Pay
The estimated payout before sourcing cost on an average Nike sale is $22.87. To keep cost of goods near 45%, a conservative max buy cost is $10.29, so margins look tight if you are paying up.
Quick Profit Calculator
Based on average sale price of $29
| Sale Price: | $29 |
| Poshmark Fee (20%): | -$6 |
| Shipping (paid by buyer): | $0 |
| Net Before Cost: | $23 |
Profit depends on your sourcing cost. Aim to source at 25-40% of sale price for good margins.
How To Source and List Nike on Poshmark
Nike works best when you can source very cheaply and stay at or below the $10.29 buy-cost target. Since the average sale lands at $28.59, paying much more than that target can squeeze profit fast.
Use the $28.59 average sale price as your baseline when pricing Nike. Since the brand's average time to sell is 24.7 days, review any listing that is still unsold after about 25 days.