How well John Hardy sells on Poshmark

John Hardy recorded $50,084 in sales with a high average price in September. Explore this brand if you target luxury seekers.

Rank #289 of 1000 $50,084 Revenue 129 Sellers Neutral👌
Avg Sale Price
$272
Items Sold
184
Days to Sell
107 days
Market Share
0%

How John Hardy Performs on Poshmark

Last month, John Hardy earned $50,084 from selling 184 items, ranking 289th overall. These figures highlight its respectable position.

John Hardy stands mid-tier among 1000 brands. While not reaching the top ranks, it shows solid performance with a unique luxury offering. This reflects a niche market share, positioning it distinctly compared to lower-priced brands.

John Hardy's $50,084 revenue is significantly lower than the top 10 average of $1,375,901. This highlights the brand's niche position in a marketplace dominated by more affordable options.

Price vs Market

1133%

of median
Sell Speed

107

days avg
Platform avg: 84 days
Daily Sales Volume

6

per day
Platform avg: 52

Competitive Landscape

Rank Brand Revenue Items Avg Price Sellers Days to Sell
286 Alexis $50,577 398 $127 328 90
287 Diane Von Furstenberg $50,525 1,222 $41 1,122 40
288 Hello Kitty $50,369 1,905 $26 1,059 16
289 John Hardy $50,084 184 $272 129 107
290 Canon $50,022 278 $180 256 54
291 Schutz $49,915 945 $53 840 53
292 Meshki $49,846 842 $59 751 44

John Hardy Pricing & Sales Data

With an average price of $272.20, John Hardy sits in the luxury segment. This contrasts sharply with the $24 platform median, indicating a focus on high-end buyers.

Items take on average 107.26 days to sell, longer than the platform's 84-day norm. This suggests a slower inventory turnover for John Hardy, likely due to its premium pricing.

Compared to brands like Diane Von Furstenberg and Canon, John Hardy's focus on fewer, high-value sales sets it apart. This premium pricing strategy contrasts with high-volume sellers like Hello Kitty.

John Hardy Competition on Poshmark

With 129 sellers in the mix, the competition is moderate. Sellers here must differentiate to stand out, given the brand's appeal to a particular luxury market.

129

Active Sellers

1

Avg Items per Seller

$388

Avg Revenue per Seller

Seller Revenue Distribution

The top 3 sellers capture 13.7% of John Hardy's revenue. With an average seller earning $388, newcomers face moderate competition but can carve a niche within the luxury segment.

Most Successful John Hardy Sellers

  1. @lindaboutique - Monthly Revenue: $2,801
  2. @makatsertsvadze - Monthly Revenue: $2,050
  3. @makacercvadze - Monthly Revenue: $2,035

Profit Analysis for John Hardy Resellers

After a $54.44 platform fee on a $272.20 sale, profit margins depend on sourcing costs. If a seller sources at $150, they expect a $67.76 profit, underlining the importance of competitive sourcing.

Quick Profit Calculator

Based on average sale price of $272

Sale Price: $272
Poshmark Fee (20%): -$54
Shipping (paid by buyer): $0
Net Before Cost: $218

Profit depends on your sourcing cost. Aim to source at 25-40% of sale price for good margins.

Should You Resell John Hardy on Poshmark?

John Hardy offers opportunities in the luxury market but requires careful management of inventory and sourcing.

Profit Potential: With typical sourcing costs around $150, netting $67.76 per sale is realistic. Sellers must balance high sourcing costs with potential profits from premium sales.

Risk Factors: Major challenges include intense competition for luxury buyers and longer selling times. Authenticity and consumer confidence are crucial in this segment.

Reseller Rating
👌
Neutral

Quick Tips for Selling John Hardy

Focus on sourcing authentic John Hardy items at competitive prices to maximize margins.
Build a strong brand reputation to attract luxury buyers, emphasizing authenticity and quality.
Utilize marketing channels to reach high-end customers, enhancing exposure and trust.
Monitor market trends to anticipate changes in demand and adjust strategies accordingly.
Experiment with pricing strategies to balance competitive pricing with profitability.

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